In October of 2011, the organization Agro-Insight conducted a study prompted by The Global Forum for Rural Advisory Services (GFRAS), the Sustainable Agriculture Initiative (SAI) Platform, & the Swiss Agency for Development and Cooperation (SDC) to identify the recipe for success in common or open exchange video platforms for farmers in developing countries. The study found that 8 in 10 respondents had, indeed, used the Internet to find and learn from agricultural videos. The 2 in 10 that had not done so struggled with A) successfully navigating the WWW, B) finding videos pertaining to relevant information, or B) finding videos in the appropriate language. Thus, 85% of the respondents asserted that accessibility of videos in local languages is “very important.” Beyond that, videos in local languages, but of poor quality, were not preferred to high quality videos made in foreign languages & translated into local languages. Farmers indicated the need for information regarding “crops and trees, water management, plant health, soil health, and farmers’ organizations.” If anything can be said for these results, it is that ICT4D must be pertinent to local needs and customs in order to be successful.
1 March 2012
“Video-Mediated Farmer-to-Farmer Learning for Sustainable Agriculture”
This entry was posted on Thursday, March 1st, 2012 at 3:38 pm and tagged with farming, language barrier, rural development, video, WWW and posted in Agriculture & Food, Rural Development, Technology Tools. You can follow any responses to this entry through the RSS 2.0 feed.
2 responses to ““Video-Mediated Farmer-to-Farmer Learning for Sustainable Agriculture””
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- Good intentions alone can mean a faulty foundation for #development. Check out our classmate's perspective: tulaneict4d.wordpress.com/2014/04/30/les… #ICT4D 4 years ago
- @AgroamCommunity how interesting! Is equity #access available to most agricultural partners in your communities? #ICT4D 4 years ago
- @wayan_vota Wow! Know of any similar projects or plans to continue/extend this trial? #ICT4D #SMS #literacy 4 years ago
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